Entrance
of the Mousky district, with La Grande Fabrique, S. Stein Department
Store appears in the background, ,Cairo, 1904. Photo by Léon et Lévy.
La
Grande Fabrique S. Stein, at the entrance of Mousky district,
Cairo, 1904. Built by the architect, Antonio Lasciac. Photo by Atelier
Reiser.
The Premises
First Floor
Showrooms
Premises in Place Mohamed Ali, Alexandria.
Tantah premises.
The
story of the well-known establishments of S. Stein was one relating the
realization of practical ideals. Founded in Cairo, in 1863, by the late
Mr. S. Stein, the business had developed from modest beginnings as a
ready-made clothing store to its activities as a wholesale and retail
house, with branches in Alexandria, Tantah, Constantinople, Galata,
Stamboul, Salonika, and a huge manufacturing base in Vienna. The
Alexandria branch was opened in 1875, and occupied an imposing building
at the corner of the Place Mohamed Ali and the Rue des Soeurs. It had a
total frontage of 200 yards, and in few warehouses in the country could
be seen such a lavish array of goods of all descriptions as were
displayed in its windows and various departments. Special
representatives in Paris, Berlin and London were engaged in order that
the house might be supplied regularly with the latest creations of
fashion, and the stock was so continually replenished that customers
might rely upon all their purchases being fresh and in good condition.
Ladies', gentlemen's, and children's requirements, however exacting,
were invariably met, and the firm had the satisfaction of knowing that
their clientele included numerous customers who had dealt with them for
many years. The secret of their success was that they used every
endeavor to secure that in making a new customer they make a new
friend.